How can customer service impact ROI in a deli?

Get ready for the Publix Deli ROI Test. Study with comprehensive quizzes, flashcards, and detailed explanations. Boost your confidence and pass your exam!

Customer service plays a crucial role in driving return on investment (ROI) in a deli primarily through the cultivation of customer loyalty and satisfaction. When a deli provides improved service, customers are more likely to have a positive experience, which can lead them to return more frequently. This repeat business is essential, as acquiring new customers typically costs more than retaining existing ones.

Additionally, satisfied customers are more likely to recommend the deli to others, further expanding the customer base and sales potential. High-quality service can also differentiate a deli in a competitive market, allowing it to command higher prices and increase overall profitability. By prioritizing customer service, a deli effectively enhances its revenue streams, contributing positively to its ROI.

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