What is the impact of online ordering on deli operations?

The impact of online ordering on deli operations is significant, particularly in how it expands customer reach and convenience, which can potentially increase sales. By offering online ordering, customers are able to browse the menu, customize orders, and place them from the comfort of their homes or on-the-go. This convenience can draw in a broader customer base, including those who may not typically visit the deli in person due to time constraints or mobility issues.

Moreover, online ordering can lead to higher order volumes as customers may be more inclined to purchase when it's easy and convenient. This increased accessibility can also encourage repeat business and foster customer loyalty, ultimately contributing to higher overall sales for the deli. Deli operations can leverage data from online orders to better understand customer preferences, manage inventory effectively, and optimize the menu offerings, leading to further enhancements in sales performance.